Learn more about Totoniks: our mission and story

We don’t just say we love dogs, we PROVE it. Through providing nourishment, consistency, and trust, we deliver the kind of care your dog can sense in every bowl. Everything we do puts care first: from using simple, natural ingredients to running our business with sustainability at its heart. 

Hydration matters

With so many dogs on dry food diets, vets are reporting an alarming increase in dehydration. Totoniks is responding to that challenge with a range of natural products that support hydration and other aspects of dog wellbeing, while also caring for the planet.

Providing dogs with a liquid topper that makes their food more enjoyable, hydrates them AND delivers a nutritional boost at the same time is the brainchild of our founder Geoff Bowers. For over 20 years, he's been learning from nature, and developing products that help dogs thrive, naturally.

We’re on a mission to improve the lives of dogs everywhere with appropriate nutrition

A bloody brilliant idea

The real hero of the Totoniks story is our nutrient-rich venison blood. Incredibly, Totoniks is the first product to make use of this amazing ingredient. It's one of those commonsense things nobody ever thought of:

  • Dogs are natural carnivores, they're drawn to the taste and scent of blood, using it makes meals more appetising and more nutritious.
  • Venison blood is packed with essential proteins, iron, and micronutrients that support every aspect of dog health.
  • We’re giving new life to something that’s usually wasted. Most animal blood from the meat industry ends up discarded, polluting waterways and harming the environment. By rescuing this powerful, sustainable source of nutrition, we're helping dogs and the planet at the same time.
Every drop is pure goodness, once your dog tastes it, you’ll see the difference

Our philosophy

Dogs are more than just pets: they're our protectors, best friends, and the heartbeat of our homes. Our founder Geoff’s decades of experience as a police dog-handler and trainer showed one undeniable truth: dogs give us everything, without hesitation. We’re not just making supplements, we’re honouring the loyalty, love, and quiet heroism dogs show every day.

Sustainable thinking

Join us in our mission to support the health and wellbeing of our beloved dogs and protect the planet at the same time, one recyclable and naturally delicious package at a time. Watch your dog lap it up and beg for more.

Totoniks – a simple yet revolutionary product that takes care of dog hydration and nutrition, naturally and responsibly.

Treading lightly
We don’t believe in shipping water around the place. We let you add it at home. It’s a smarter, more sustainable way to reduce waste and shrink our environmental pawprint.

Recycled packaging
Our packaging is designed for sustainability: recyclable boxes, wrappers, glass bottles, and soft plastic sachets. Lightweight and low-waste, it cuts down our carbon footprint too.

Our roots

Totoniks’ roots are firmly planted in New Zealand soil. In Māori language, 'toto' means blood, a powerful life-force that connects with ancestors, land, and spiritual essence. Providing dogs with blood-based nutrition, plus other ingredients from the land and sea around these islands, in a way that safeguards the environment rather than harms it, fits in with these cultural principles.

Frequently asked
questions

Where is the company based?

We’re proudly based in New Zealand, a clean, remote series of islands off the coast of Australia. With astonishingly powerful native ingredients like green-lipped mussel and Mānuka honey, we know we're lucky to live here, and we're delighted to share our bounty with doggy families around the world.

Do you stand by your products?

Our goal is for every customer to be totally satisfied with their purchase. If this isn’t the case, let us know and we’ll do our best to work with you to make it right.

How quickly can you deliver?

We will work quickly to ship your order as soon as possible from one of our worldwide storage facilities. Once your order has shipped, you will receive an email with further information. Delivery times vary depending on your location.

Where are your products manufactured?

Our products are manufactured and packaged right here in New Zealand. We carefully select our manufacturing partners to ensure our products are high quality and a fair value.

How can I become a stockist?

Email us at hello@totoniks.com – we'd love to hear from you you!

The helping hands and paws behind Totoniks

Geoff Bowers

FOUNDER & CEO

Geoff is one of life's true innovators, full of inspiring passion and bright ideas, especially when it comes to dogs. A former soldier and police dog-handler, he's seen how dogs behave in all sorts of extreme situations, and it's probably fair to say he trusts them more than humans. He founded K9 Natural in 2008 and started the raw food revolution. He lives in Christchurch with his partner Rochelle and a brood of six griffon rescues and counting…

Sally Nash & Murray Grossmith

CREATIVE DIRECTORS

Originally from the UK, Sally and Murray have lived in New Zealand for nearly 20 years, raising three children on a lifestyle block at the foot of Christchurch's Port Hills. They have extensive experience in bringing young brands to life, as well as rejuvenating older ones. They have worked together for the past 13 years. Sally grew up with a crazy Welsh springer spaniel… and then more reliable golden retrievers.

Shane Bartlett

SALES & MAKETING

Shane lives by the beach in Brighton, Christchurch, with his wife Milena and their rescue dogs, Frankie and Douglas. He has serious pet industry credentials and knowledge, plus a wealth of international contacts, having spent several years at Natural Pet Food Group working on K9 Natural. Totoniks is his new passion – he's seen what it has done for his dogs, and he wants to share that with the world.